Bernd Schmitt

Bernd Schmitt

Marketing Guru & Best-Selling Author of Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act & Relate to Your Company & Brands.

Speaker Categories: Branding | Business and Consumer Trends | Innovation and Creativity | Strategy | University Professors | Branding and Marketing | German Speaking

Travels From: NY, United States.

Speaker Fee Range: $10,001 to $20,000*

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Bernd Schmitt Bio
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Business leaders in a wide variety of industries have acknowledged Bernd Schmitt as a "marketing guru," "a fresh, new voice in the wilderness of so-called 'marketing experts," and "an extraordinary thinker and writer." With his vision and ventures, Schmitt is transforming the business world's understanding of experiential marketing, branding and creativity.

Bernd Schmitt is Robert D.Calkins Professor of International Business at ColumbiaBusinessSchool in New York, where he also directs the Center on Global Brand Leadership. He is CEO of The EX Group, a consulting firm focusing on innovation and customer experience.

Schmitt has authored or co-authored seven books which have been translated into 16 languages, including Experiential Marketing (1999), Customer Experience Management (2003), and Big Think Strategy (2007).

Schmitt is a frequent keynote speaker at conferences worldwide. His clients include leading companies in the consumer package goods, automobile, electronics, software, financial services, pharmaceuticals, beauty and cosmetics, hospitality, and media industries.

Schmitt has been profiled on CNNfn's "Business Unusual" and has appeared on BBC, CNBC, CNBC-Asia, CNN, NHK and on The Daily Show with Jon Stewart. He has contributed articles to The New York Times, the Asian Wall Street Journal, and the Financial Times.

Customer Experience Management

Big Think Strategy

Creativity and Innovation

  • Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act and Relate to Your Company and Brand
    Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act and Relate to Your Company and Brand Purchase Book
  • Big Think Strategy : How to Leverage Bold Ideas and Leave Small Thinking Behind
    Big Think Strategy : How to Leverage Bold Ideas and Leave Small Thinking Behind Purchase Book
  • Customer Experience Management : A Revolutionary Approach to Connecting with Your Customers
    Customer Experience Management : A Revolutionary Approach to Connecting with Your Customers Purchase Book

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Recent Books

  • Big Think Strategy : How to Leverage Bold Ideas and Leave Small Thinking Behind
    Big Think Strategy : How to Leverage Bold Ideas and Leave Small Thinking Behind Purchase Book
  • Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act and Relate to Your Company and Brand
    Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act and Relate to Your Company and Brand Purchase Book
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