As a leading expert in technology trends and a recognized authority on global business trends, Patrick’s work focuses on providing insights into the technological forces driving the transformation of businesses around the world. As Founder of Trend Mastery, a strategic consulting agency, Patrick helps his clients identify ground-breaking business opportunities. Patrick was recently invited to speak at TEDx in Sacramento on the topic of Learned Intuition.
Author of the award-winning book Marketing Shortcuts for the Self-Employed (2011, Wiley). Patrick's past books include Webify Your Business: Internet Marketing Secrets for the Self-Employed (2009) and Make Yourself Useful: Marketing in the 21st Century (2008). Patrick's latest book is Pandemic, Inc.: 8 Trends Driving Business Growth and Success in the New Economy. He has been featured by the New York Times, LA Times, San Francisco Chronicle, CNN Money, Fortune, Bloomberg Businessweek, the Associated Press, MONEY Magazine and Forbes, among others.
Patrick is a passionate and dynamic speaker who focuses on delivering valuable content and highly practical strategies people can implement immediately and see actual results. His programs consistently get strong reviews and leave attendees burning to put their new strategies to work. Patrick’s expertise encompasses modern business trends and communication strategies. The intersection of these two explain the focus his books have on small business marketing and social media, but today’s mega trends directly impact communication channels for large corporations and governments as well.
Patrick was born in Vancouver, Canada, and received his Bachelor of Commerce (Marketing and Finance) from Carleton University in Ottawa (1993). Patrick now lives in the United States.
Thank you again for a great event! I’m still receiving calls from folks that attended wondering when we’ll have you in town again. The tips and tricks that they took away were “priceless” and many can’t wait to implement them. I too took much away from the event. The products we sell are fully capable of providing the features needed to put your ideas to work right away for the customer. Many of my reps are already using your ideas to help sell our products. I’d almost say that we gained more from the event than our customers. But after some of the calls I have received, I’d say it’s a tossup.
We have truly had rave reviews about him, and I believe he is absolutely the best speaker we have had during the series. He provided exactly the kind of information our small business members needed – easy-to-understand, easy-to-do social media tips with excellent case studies to really bring the ideas alive.
Patrick Schwerdtfeger is the most mesmerizing speaker I’ve ever encountered. His uncanny talent to explain complex business concepts utilizing digital social media in such a simple, easy to understand format is impressive. Patrick is genuine and fun!
Patrick’s presentation regarding leveraging social media with our broker advisory council was outstanding. He is very professional, provided useful and valuable points and examples that can be quickly applied to today’s business environment. Working with social media can be overwhelming for some and Patrick had a way of demonstrating how easy it can be and what possible results can be had when his techniques are applied. Our senior executives were very engaged and have asked Patrick to speak to our corporate marketing team.