Watts Wacker

Watts Wacker

One of the most celebrated and influential minds in modern business and one of the world’s most respected futurists

Speaker Categories: Futurists | Leadership | Innovation | Innovation and Creativity

Travels From: CT, United States.

Speaker Fee Range: $20,001 to $40,000*

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Watts Wacker Bio
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One of the World’s Most Respected Futurists 

Watts Wacker is one of the most celebrated and influential minds in modern business.  Mr. Wacker -- lecturer, best-selling author, political commentator and social critic -- is one of the world’s most respected futurists.  His uncommon versatility and vision has allowed him to help the world’s top corporations and organizations navigate the sea of change that is taking hold in the new millennium.  He has been the futurist at SRI International, the legendary Menlo Park think tank, and spent ten years as the resident futurist at the preeminent social research organization, Yankelovich Partners.

While Watts’ personal client list is a veritable who’s who, it is what is said about him that is the most intriguing…

  • "One of 21 socially important people we selected to make a prediction for the 21st century." ...The Science Channel
  • "On our list of the 50 most influential business thinkers in the world"  ...Financial Times
  • "When government gets serious about reinventing, Watts will be in the president's cabinet."  ...Fast Company
  • "A skilled raconteur" …Fortune Magazine
  • "The inheritor of the Marshall McLuhan tradition" …Wired Magazine
  • "He is one of the 21 best speakers in America" …Successful Meetings Magazine
  • "We featured his wizardry practice on our front page." ...USA Today
  • "Time magazine 2006 person of the year"

As founder and director of FirstMatter LLC, Mr. Wacker has focused his attention on creating a new kind of think tank and he describes himself as a twenty-first century alchemist as well as… "a cross between James Brown and the unknown comic, (the hardest working nobody in the business.)"  His speaking style has created many references to Mr. Wacker as being one of the best storytellers alive today. His book, The 500 Year Delta was an international bestseller having been translated into ten languages and was an "editors choice" top five selection on the Amazon.com book list for 1997.  "The Delta" was also selected for the NASA library.  Watts' second book, The Visionary's Handbook, is required reading at many of the world's finest business schools and received outstanding reviews.  Both books were coauthored with Jim Taylor.

Recent work has included contributing, editing and ghost writing numerous books, broadcast commentary as well as magazine and journal articles. His third book, The Deviant’s Advantage, received a tremendous reviewer response including from Time Magazine, Fortune, The N.Y. Times, and The Harvard Business Review. His fourth book, What’s Your Story? Storytelling to move markets, audiences, people and brands, was released in August 2007. What's Your Story? was a finalist for advertising/marketing book of the year. Both books are co-authored with Ryan Mathews. Mr. Wacker and his "wizardry practice" has been featured in the media the world over. He has been labeled a "must quote" by the Associated Press.

Mr. Wacker was the original consulting pollster to the Fox News Division and directed the Time Magazine Poll, while at Yankelovich Partners he also managed the preeminent trends prediction service in the United States, for ten years.  Mr. Wacker’s additional previous experience also includes management positions in the health, beauty, toy and food industries, and ownership and operation of two radio stations outside Corpus Christi, Texas.

Mr. Wacker’s matriculative background includes degrees from both Tulane University and the University of Texas in Austin as well as a research fellowship at The Institute for Constructive Capitalism. He has lectured at many colleges and universities around the world.   When asked to state his most memorable professional accomplishments, Watts responds... "The most memorable work accomplishments? ... the two humbling events in my life... the renowned speaking series I've been privileged to speak at, and, having been selected as a 'Significant Sig' by the national Sigma Chi Fraternity."  Watts Wacker resides in Westport, Connecticut with his wife and partner of 29 years and one of their two children.

The Consumer Agenda...

Lifestyles, Retailing, Value chain, New products and services, Media consumption, Advertising, Promotion, Public relations, Relationship management

The Economics Agenda...

Value and wealth creation, Economic theory, Application of "new" business models to your business, Globalization

The Technology Agenda...

Virtual reality, Artificial intelligence, Telecommunications, Information technology, Telematics,Bio/genome or "pharmacogenomics," Ethics and technology, Nano-science, The history and the future of physics, Biologic metaphor and its transfer to business and life, Quantum technology

The Social Agenda...

Leisure, Nature of families, Work, Nature of community, Social trends, Children, The search for values, Aging, More generations living on earth, The definition of culture, Globalization of culture, Art and design, Science, Philosophy, The "media-centric" life, Institutional deconstruction and renewal, Secular fundamentalism

Business Subjects

Leadership,Strategy, People management, Creativity and innovation, Execution, Communications

  • What's Your Story? : Storytelling to Move Markets, Audiences, People, and Brands
    What's Your Story? : Storytelling to Move Markets, Audiences, People, and Brands Purchase Book
  • The Deviant's Advantage: How Fringe Ideas Create Mass Markets
    The Deviant's Advantage: How Fringe Ideas Create Mass Markets Purchase Book
  • Visionary's Handbook: Nine Paradoxes That Will Shape the Future of Your Business
    Visionary's Handbook: Nine Paradoxes That Will Shape the Future of Your Business Purchase Book
  • The 500 Year Delta : What Happens After What Comes Next
    The 500 Year Delta : What Happens After What Comes Next Purchase Book

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Recent Books

  • What's Your Story? : Storytelling to Move Markets, Audiences, People, and Brands
    What's Your Story? : Storytelling to Move Markets, Audiences, People, and Brands Purchase Book
  • The Deviant's Advantage: How Fringe Ideas Create Mass Markets
    The Deviant's Advantage: How Fringe Ideas Create Mass Markets Purchase Book
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